When Apple announced two new iPhones on September 10th there was a very mixed response, while the new fingerprint sensor found on the iPhone 5s was well received the general lack of improvement over previous models left many feeling underwhelmed with Apple’s latest offerings. Despite this the two new models combined sold 9 millions units over their first three days on release, the iPhone 5 sold just 5 million in the same period last year.
With two different models on offer it makes sense that combined they would outsell the single model on offer last year but it’s believed the iPhone 5s alone sold 5.5 million units, making it alone more successful than the iPhone 5 was at launch. Many had doubts over demand for the new devices, especially the iPhone 5c which isn’t that far away from just being an iPhone 5 in a plastic shell and is not as affordable as expected. It’s quite a surprise that the 5c sold almost as well as the iPhone 5 did at launch considering it’s almost the exact same phone albeit it with a slightly improved camera, larger battery and arguably inferior plastic case.
Apple’s refusal to opt for a larger screen disappointed many who want an iPhone with a screen big enough to rival competitors such as the Samsung Galaxy S4 but this doesn’t appear to have hurt sales at all. While Touch ID certainly appealed to many customers it’s hard to put a finger on the reason behind the demand for the iPhone 5s when it’s not too different from the original iPhone 5.
The launch of iOS7 has also been considered a success with downloads of the latest version of Apple’s mobile operating system reaching 200 million. Much like the new hardware this software update has received some varied feedback with many upset about the major differences in both visual style and layout of both the operating system and updated apps. It’s likely many users will grow to love the new style however once the initial shock has worn off, as is the case whenever a new version of Facebook is launched.